top of page

Privacy Policy

Effective Date: 28.07.2026

Introduction

Welcome to UrbanGentle ("we", "our", "us"). We are committed to protecting your privacy and handling your personal data in a transparent and secure manner.

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal data when you visit our website, create an account, place an order, or otherwise interact with us.

UrbanGentle is an online retailer selling men's accessories worldwide through a dropshipping business model. Our website is hosted on the Wix platform, and we accept payments through PayPal and secure credit and debit card payment providers.

We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the EU General Data Protection Regulation (EU GDPR), the Data Protection Act 2018 (where applicable), and other relevant data protection laws.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

 

2. Data Controller

For the purposes of applicable data protection laws, UrbanGentle is the Data Controller responsible for your personal data.

Contact Information

UrbanGentle

Email: [Insert Email Address]

Website: [Insert Website URL]

Business Address: [Insert Business Address]

If you have any questions regarding this Privacy Policy or your personal data, please contact us using the details above.

 

3. Personal Data We Collect

Depending on how you interact with our website, we may collect the following categories of personal data.

Identity Information

  • Full name

  • Username (if applicable)

Contact Information

  • Email address

  • Telephone number

  • Billing address

  • Delivery address

Order Information

  • Products purchased

  • Order history

  • Returns and refunds

  • Customer enquiries

Payment Information

Payments are securely processed through trusted third-party payment providers including:

  • PayPal

  • Credit and debit card processors available through Wix Payments or other authorised payment gateways

UrbanGentle does not store your full payment card details.

Technical Information

We may automatically collect:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Time zone

  • Language settings

  • Website usage information

  • Cookies and similar technologies

Marketing Information

Where you have given your consent, we may collect your preferences regarding marketing communications and promotional offers.

 

4. How We Collect Your Data

We collect information:

  • When you place an order

  • When you create an account

  • When you contact customer support

  • When you subscribe to our newsletter

  • When you browse our website

  • Through cookies and similar technologies

  • Through payment providers during secure payment processing

 

5. Legal Bases for Processing

Under the GDPR, we process your personal data only where we have a lawful basis to do so.

These lawful bases include:

Performance of a Contract

We process your information to:

  • Process your order

  • Deliver products

  • Provide customer support

  • Process refunds

  • Manage your account

Legitimate Interests

We may process your information to:

  • Improve our website

  • Prevent fraud

  • Maintain website security

  • Analyse customer behaviour

  • Improve customer service

We ensure that our legitimate interests do not override your rights and freedoms.

Legal Obligations

We may process personal data where necessary to comply with legal requirements, including:

  • Tax obligations

  • Accounting requirements

  • Fraud prevention

  • Law enforcement requests

Consent

Where required, we rely on your consent to:

  • Send marketing emails

  • Place non-essential cookies

  • Deliver personalised advertising

You may withdraw your consent at any time.

 

6. How We Use Your Personal Data

We use your personal data to:

  • Process and fulfil orders

  • Arrange delivery of purchased products

  • Communicate regarding your purchases

  • Provide customer support

  • Process returns and refunds

  • Improve our products and services

  • Detect and prevent fraud

  • Maintain website security

  • Comply with legal obligations

  • Send marketing communications where consent has been provided

 

7. Cookies and Similar Technologies

Our website uses cookies and similar technologies to improve your browsing experience.

Cookies help us:

  • Keep the website functioning correctly

  • Remember your preferences

  • Analyse website traffic

  • Improve website performance

  • Enhance security

  • Measure marketing effectiveness

Some cookies are essential for the operation of the website.

Non-essential cookies, including analytics and advertising cookies, will only be placed where required after you have given your consent through our cookie banner.

You can manage or withdraw your cookie preferences at any time through your browser settings or our cookie management tools.

 

8. Third-Party Service Providers

To operate our business, we work with carefully selected third-party service providers.

These may include:

  • Wix (website hosting)

  • PayPal

  • Credit and debit card payment processors

  • Dropshipping suppliers

  • Shipping and courier companies

  • Email marketing providers

  • Website analytics providers

  • Fraud prevention services

  • Customer support providers

These providers only receive the personal data necessary to perform their services and are contractually required to process your information securely and in accordance with applicable data protection laws.

 

9. Dropshipping Suppliers

UrbanGentle operates using a dropshipping fulfilment model.

To fulfil your order, we share necessary information with our suppliers, including:

  • Your name

  • Delivery address

  • Telephone number (where required)

  • Ordered products

Our suppliers may only use your information for the purpose of fulfilling and delivering your order.

 

10. International Data Transfers

As UrbanGentle sells products worldwide and works with international suppliers and service providers, your personal data may be transferred to countries outside the United Kingdom or the European Economic Area (EEA).

Where such transfers occur, we take appropriate measures to protect your information, including where appropriate:

  • Adequacy decisions issued by the relevant authorities

  • Standard Contractual Clauses (SCCs)

  • Other legally recognised transfer mechanisms

We ensure that appropriate safeguards are in place to maintain the security and confidentiality of your personal data.

 

11. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected.

Retention periods may include:

  • Customer account information while your account remains active

  • Order information for legal, accounting, and tax purposes

  • Customer service records to resolve disputes

  • Marketing preferences until consent is withdrawn

When personal data is no longer required, it will be securely deleted, anonymised, or destroyed.

 

12. Data Security

We implement appropriate technical and organisational measures to protect your personal data against:

  • Unauthorised access

  • Loss

  • Misuse

  • Disclosure

  • Alteration

  • Destruction

These measures include secure website encryption (SSL/TLS), restricted access to personal data, secure payment processing, and ongoing monitoring of our systems.

While we strive to protect your information, no method of electronic transmission or storage is completely secure.

 

13. Your Rights Under the GDPR

Subject to applicable law, you have the following rights:

Right of Access

You have the right to request a copy of the personal data we hold about you.

Right to Rectification

You may request correction of inaccurate or incomplete personal data.

Right to Erasure

You may request deletion of your personal data where applicable, also known as the "Right to be Forgotten."

Right to Restrict Processing

You may request that we temporarily limit how we process your personal data.

Right to Data Portability

You may request a copy of your personal data in a structured, commonly used, machine-readable format.

Right to Object

You have the right to object to processing based on legitimate interests or direct marketing.

Right to Withdraw Consent

Where processing is based on consent, you may withdraw your consent at any time.

Withdrawal of consent does not affect processing carried out before withdrawal.

 

14. Marketing Communications

If you have subscribed to receive marketing communications, we may send information regarding:

  • New product launches

  • Promotions

  • Discounts

  • News and updates

You may unsubscribe at any time by:

  • Clicking the unsubscribe link in any marketing email

  • Contacting us directly

We will not send marketing communications where consent is required unless you have opted in.

 

15. Children's Privacy

UrbanGentle does not knowingly collect personal data from children under the age of 16.

If we become aware that we have collected personal information from a child without appropriate consent where required, we will take steps to delete that information promptly.

 

16. Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of external websites. We encourage you to review the privacy policies of any websites you visit.

 

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in legal requirements, business operations, or technology.

The updated version will always be published on this page with a revised "Last Updated" date.

We encourage you to review this Privacy Policy periodically.

 

18. Complaints

If you believe we have not handled your personal data in accordance with applicable data protection laws, we encourage you to contact us first so that we have the opportunity to resolve your concerns.

You also have the right to lodge a complaint with the data protection supervisory authority in your country of residence, place of work, or where the alleged infringement occurred.

If you are located in the United Kingdom, you may lodge a complaint with the Information Commissioner's Office (ICO).

If you are located in the European Union, you may contact your local national data protection authority.

 

19. Contact Us

If you have any questions about this Privacy Policy, your personal data, or wish to exercise your GDPR rights, please contact us:

UrbanGentle

Email: [Insert Email Address]

Website: [Insert Website URL]

Business Address: [Insert Business Address]

We will respond to requests concerning your personal data within the timeframes required by applicable data protection law.

bottom of page